In a bustling corner of Hyderabad, where tradition meets modernity, Zehra Shireen, a homemaker turned entrepreneur, has woven a success story with her venture – She & Me Jutti Store. What began as a dream fueled by passion and a capital investment of Rs. 15 lakhs has blossomed into a thriving business with an annual turnover exceeding Rs. 60 lakhs. At 40 years old, Zehra stands as a beacon of inspiration, proving that it’s never too late to pursue one’s dreams and make a mark in the entrepreneurial world.
Zehra’s journey into entrepreneurship was driven by her desire to create a brand that transcends mere fashion. She envisioned She & Me as more than just a footwear store; it’s a symbol of resilience, empowerment, and celebration of the unstoppable spirit within every woman. Drawing from her own experiences as a homemaker, Zehra aimed to craft a brand that resonates with women from all walks of life, offering them not just shoes, but a pathway to confidence and independence.
Established on September 9, 2021, She & Me Jutti Store quickly gained traction, surpassing initial expectations. Zehra’s dedication and hard work, coupled with a keen understanding of market dynamics, propelled the business forward. Today, She & Me stands as a testament to Zehra’s vision, offering a diverse range of juttis that blend tradition with contemporary flair.
What sets She & Me apart is its commitment to excellence and customer satisfaction. The store’s impeccable service and attention to detail have garnered a loyal following, both online and offline. From Punjabi and Rajasthani styles to designer and floral motifs, She & Me caters to every taste and occasion, ensuring there’s a perfect pair for everyone.
But She & Me isn’t just about selling shoes; it’s about creating an experience. Zehra understands the power of storytelling and has woven narratives into each jutti design. The store’s fusion of tradition and modernity reflects Zehra’s ethos of celebrating diversity within families and communities.
Despite the success, Zehra hasn’t forgotten her roots. She remains grounded, drawing inspiration from the resilience and determination of women who have paved the way before her. She sees herself not just as an entrepreneur but as a catalyst for change, inspiring other women to venture into business and pursue their passions.
Of course, the journey hasn’t been without its challenges. As a young entrepreneur, Zehra faced the uphill task of establishing herself in a competitive market. Budget constraints, resource limitations, and the struggle to find work-life balance tested her resolve. However, Zehra’s resilience and determination saw her through, teaching her valuable lessons along the way.
Looking ahead, the future of She & Me Jutti Store looks incredibly promising. With a solid foundation, a growing customer base, and plans for expansion, Zehra is poised to take her business to new heights. She envisions She & Me not just as a brand but as a movement—one that empowers women, celebrates diversity, and inspires others to chase their dreams.
As Zehra reflects on her journey, she offers words of wisdom to aspiring entrepreneurs: be confident, trust the process, and never lose sight of your vision. For Zehra, success isn’t just about profits; it’s about making a positive impact on society and leaving behind a legacy of empowerment.
In recognition of her efforts, She & Me Jutti Store was honored with the Blindwink – India Achievers Award 2023 for Best Artistic Handcrafted Jutti Brand from South India. It’s a testament to Zehra’s dedication and the bright future that lies ahead for She & Me.
The story of She & Me Jutti Store is not just a tale of success; it’s a celebration of resilience, determination, and the indomitable spirit of women. Through her journey, Zehra Shireen has shown that with passion, perseverance, and a touch of creativity, anything is possible. She & Me isn’t just a brand; it’s a movement—one that is reshaping the world, one step at a time.
