Rohit
Aman Gupta’s journey is one that millions of young Indians can relate to — full of dreams, doubts, failures, and big comebacks. He started as an ordinary boy from Delhi with a big dream: to make a name for himself in the business world.
Today, Aman Gupta is known across India as the co-founder of boAt, one of the country’s most loved audio and wearable brands. He’s also one of the most popular investors on Shark Tank India, inspiring a whole new generation of entrepreneurs.
But Aman’s success didn’t happen overnight. It’s a story built on hard work, smart thinking, and never giving up — even when things didn’t go as planned.
Quick Facts About Aman Gupta
| Category | Details |
|---|---|
| Full Name | Aman Gupta |
| Born | March 4, 1982 – New Delhi, India |
| Education | Delhi University (B.Com), ICAI (CA), Indian School of Business (MBA), Kellogg School of Management (Exchange Program) |
| Profession | Entrepreneur, Co-Founder & CMO of boAt |
| Company | Imagine Marketing Services Pvt. Ltd. (Parent company of boAt) |
| Founded | 2016 |
| Net Worth (Approx.) | ₹700+ Crores (as of 2025) |
| Famous For | Co-founding boAt, a leading audio and wearables brand |
| TV Appearance | Shark Tank India (Judge/Investor) |
| Awards | Entrepreneur of the Year (2021), Business Icon of the Year (2022) |
Early Life and Education
Aman Gupta was born in Delhi, in a typical middle-class family that valued education and stability. His parents always encouraged him to do well in studies and build a safe career. Like many Indian parents, they hoped he’d become a doctor, engineer, or accountant.
Aman did follow that path initially. He graduated in Commerce from Delhi University and went on to become one of India’s youngest Chartered Accountants (CAs). But deep inside, Aman wanted something more — something that would challenge him creatively.
That hunger to do something different led him to pursue an MBA from the Indian School of Business (ISB), and later, an exchange program at Kellogg School of Management in the United States. These experiences changed his life and shaped his thinking about marketing, innovation, and global business.
Starting Out: The Corporate World
After completing his studies, Aman began his career at Citibank. It was a stable job, and most people would have been happy there. But Aman soon realized that he wasn’t built for a 9-to-5 routine.
He wanted to create something of his own. So, he co-founded a company called Advanced Telemedia Pvt. Ltd., which brought global audio brands like Beats Audio and Sennheiser to the Indian market.
This experience was an eye-opener. It helped Aman understand what Indian consumers wanted — stylish, affordable, and durable gadgets. But more importantly, he noticed that while many people loved listening to music, most couldn’t afford high-end international brands.
That gap between demand and affordability sparked an idea — one that would later turn into boAt.
The Birth of boAt
In 2016, Aman Gupta joined hands with Sameer Mehta to start a company called boAt under Imagine Marketing Services Pvt. Ltd.
Their goal was simple: to build audio products that look great, sound great, and don’t break easily — all at prices that young Indians could afford.
Instead of just selling earphones or speakers, Aman wanted to build a brand that people could relate to. He didn’t want boAt to feel like a boring tech company; he wanted it to feel cool, energetic, and youthful.
The early days weren’t easy. The market was already filled with big global names. But Aman’s vision and understanding of the youth gave boAt its unique identity.
The first few products — earphones, charging cables, and speakers — became instant hits because they were trendy, affordable, and durable. Soon, boAt became more than just a product; it became a part of people’s lifestyle.
You can check out boAt’s latest products here:
👉 https://www.boat-lifestyle.com
How Aman Gupta Made boAt a Trend
Aman Gupta’s marketing approach was unlike most traditional brands. Instead of focusing on product features alone, he focused on how boAt made people feel.
He understood that young Indians love being part of something fun, bold, and expressive. So, boAt started calling its users “boAtheads”, turning customers into a community.
The brand started appearing everywhere — in music festivals, cricket events, and even on college campuses. Aman collaborated with big celebrities like Hardik Pandya, Kiara Advani, Kartik Aaryan, and Shikhar Dhawan, who perfectly represented the brand’s energy.
By 2023, boAt had become India’s No. 1 audio and wearable brand and one of the top 5 in the world. That’s no small feat for a homegrown Indian startup that began just a few years ago.
The Shark Tank India Effect
When Shark Tank India premiered in 2021, Aman Gupta became an instant favorite among viewers. His fun personality, humor, and honest advice made him stand out among the other Sharks.
People loved how he interacted with budding entrepreneurs — offering feedback that was both practical and kind. He often shared his own failures and learnings to motivate others.
Through the show, Aman showed that business isn’t just about profits — it’s about people, passion, and purpose. His presence on the show inspired thousands of young Indians to dream bigger and take their ideas seriously.
Many viewers also noticed how Aman supported not just tech or gadget startups but also small family businesses, fashion brands, and social enterprises. His investment choices reflected his belief in creativity, innovation, and human connection.
Shark Tank India didn’t just make Aman more famous — it made entrepreneurship more popular in India.
Awards and Recognition
Aman Gupta’s achievements haven’t gone unnoticed. Over the years, he has earned several awards and recognition for his leadership and innovation:
- Entrepreneur of the Year (2021) – Entrepreneur India Awards
- Business Icon of the Year (2022) – Business Today
- Featured in Forbes 30 Under 40
- boAt recognized among India’s Most Trusted Consumer Brands
- Regular speaker at major business events and startup summits
Despite the fame, Aman remains humble. He often says that success isn’t about showing off — it’s about staying grounded and grateful.
Life Lessons from Aman Gupta
Aman Gupta’s story offers valuable lessons for anyone chasing their dreams:
- Believe in your idea, even if others don’t.
Every big brand starts small. boAt’s founders took risks when no one believed Indian audio brands could succeed. - Know your audience.
Aman’s biggest strength is understanding what young Indians want — stylish, affordable, and cool products. - Be real and relatable.
Whether on Shark Tank or social media, Aman speaks like a friend, not a businessman. That authenticity builds trust. - Stay consistent.
Success doesn’t happen overnight. Aman kept going even when boAt struggled in its early years. - Never stop learning.
From a Chartered Accountant to a marketing expert, Aman’s journey shows how continuous learning keeps you ahead.
FAQ – (Frequently Asked Questions)
1. Who is Aman Gupta?
Aman Gupta is the co-founder and Chief Marketing Officer of boAt, a leading audio and lifestyle brand in India. He’s also a popular investor on Shark Tank India.
2. What is boAt famous for?
boAt is known for its stylish, durable, and affordable audio products like headphones, earphones, and smartwatches designed especially for Indian users.
3. When did Aman Gupta start boAt?
He co-founded boAt in 2016 with Sameer Mehta.
4. How did Aman Gupta become famous?
Aman became a household name through Shark Tank India, where he invests in and mentors startups.
5. What is Aman Gupta’s key message to entrepreneurs?
His advice is simple: Believe in your idea, stay patient, and keep improving every day.
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Conclusion:
Aman Gupta’s journey from a young Delhi boy to a millionaire entrepreneur and TV personality is truly inspiring. His story proves that success doesn’t come from luck — it comes from courage, creativity, and consistency.
He didn’t just build a company; he built a brand that people love and trust. boAt became successful because Aman focused on what people wanted, not just what he wanted to sell.
Today, as one of Shark Tank India’s most loved investors, Aman continues to inspire thousands of dreamers to take the first step toward their goals.
His story reminds us that no dream is too big, and no start is too small — as long as you believe in yourself and never give up.
