Silver Swastik Interiors, an interior designing firm based in Ichalkaranji, has gained a reputation for offering the best solutions with a strong focus on customer satisfaction. The success behind this venture can be attributed to the vision and determination of its owner, Komal Choudhary.
Komal’s journey began in Rajasthan, where she was born into a family that valued education and encouraged her to pursue her dreams. Despite societal norms that discouraged girls from seeking higher education, Komal was fortunate to have a supportive family that believed in her potential. With a keen interest in art and DIY projects, she developed a passion for creativity and exploration.
Choosing to become an interior designer was a natural fit for Komal. She saw it as a challenging yet exciting career that would allow her to constantly improve her skills and discover new possibilities. With a natural leadership quality and a desire to be recognized for her talent, Komal took the bold step of starting her own firm, Silver Swastik Interiors, in 2019. Through hard work, determination, and support from her family, she established herself as a successful interior designer and businesswoman.
Silver Swastik Interiors specializes in residential, commercial, retail, café, and restaurant designs. The firm aims to make a positive impact on society by providing creative and affordable design solutions that improve living standards, promote sustainability, and support the arts. Their unique selling proposition lies in their ability to create high-quality spaces within the clients’ budget, while also offering DIY art as a personalized gift that adds a special touch to the designs.
Incorporating nature elements and Vaastu principles, Silver Swastik Interiors creates interior spaces that are not only aesthetically pleasing but also positive and harmonious. The firm takes a customer-centric approach that combines affordability, quality, personalization, and a positive atmosphere in their design solutions.
Komal’s educational background includes a BCom degree and Interior Designing degree from GLS University and INIFD, respectively, in Ahmedabad. To further enhance her skills, she completed an Interior Styling course from LST University in London, UK. Through internships and a job in Kolhapur, she gained valuable experience in the field. Despite the commuting challenges, Komal believed that working in Kolhapur provided more opportunities for growth compared to her hometown, Ichalkaranji. After getting married in 2019, she decided to start her own firm, facing initial financial struggles and freelancing with lower fees for interior services. Over time, she successfully completed commercial and residential projects, attracting more inquiries.
However, the COVID-19 pandemic posed significant challenges. To generate passive income, Komal started a YouTube channel focused on home makeovers, providing DIY tips and techniques. The pandemic affected client spending, resulting in project losses. Despite being pregnant, Komal continued working until the second lockdown occurred. During this time, she focused on marketing and online projects. Remarkably, she returned to work just one month after delivering her baby, displaying her unwavering dedication and passion for her craft.
Komal believes that identifying market opportunities requires a combination of research, observation, trend analysis, creativity, and a willingness to take risks. Digital marketing has emerged as a significant opportunity for businesses, with platforms like Pinterest and Instagram allowing designers to showcase their projects and stay on-trend. Komal’s extroverted nature and ability to make clients feel comfortable have been instrumental in building strong relationships and fostering trust. Maintaining a calm and professional demeanor in front of clients has also contributed to creating a positive working environment.
Embracing sustainable and green architecture or interior designs, Silver Swastik Interiors contributes to reducing energy costs, improving indoor air quality
, and promoting a healthier and more sustainable way of living. Komal applies green interior concepts in her designs, directly benefiting her clients in various ways.
For Komal, understanding her clients’ preferences, lifestyle, and personality is essential in creating designs that reflect their unique style and meet their practical needs. Apart from technical skills and knowledge, grasping client psychology and requirements plays a vital role in designing spaces that are not only visually appealing but also functional.
In conclusion, Komal Choudhary’s journey with Silver Swastik Interiors exemplifies the power of determination and a customer-centric approach. By providing creative and affordable design solutions, promoting sustainability, and supporting the arts, she has made a positive impact on the society. Komal’s commitment to maintaining a work-life balance serves as a reminder of the importance of self-care and overall well-being for success in any demanding profession.