Success Editor Team
Rajesh Jejurikar is a prominent Indian businessman and corporate leader, currently serving as the Executive Director and CEO (Auto & Farm Sector) of Mahindra & Mahindra Ltd, one of India’s most iconic multinational conglomerates. With a career spanning over three decades, Jejurikar has played a pivotal role in shaping the future of the Indian automotive and farm equipment sectors through innovation, strategic leadership, and a deep understanding of market dynamics.
A Strategic Mind Behind Mahindra’s Growth
As the CEO of Mahindra & Mahindra’s Auto and Farm Sector, Rajesh Jejurikar is responsible for overseeing two of the company’s most crucial business segments: automobiles and tractors. Under his leadership, Mahindra has strengthened its position as the world’s largest tractor manufacturer by volume and one of the top automotive brands in India.
Jejurikar’s forward-thinking strategies have helped Mahindra maintain a competitive edge in a rapidly changing industry, marked by electrification, digital transformation, and sustainability initiatives. He has been instrumental in driving the company’s focus on electric vehicles (EVs), leading Mahindra’s ambitious plans to create a strong portfolio of electric SUVs and contribute to India’s clean mobility mission.
Career Journey and Expertise
Rajesh Jejurikar joined Mahindra & Mahindra in 2000 and has held several key leadership roles within the group. His journey includes serving as the Chief Executive of the Automotive Division and as President of the Farm Equipment Sector. During his tenure, he has been credited with the successful launch of popular products like the Mahindra XUV500, Scorpio-N, and various models in the Mahindra Tractors line-up.
Before joining Mahindra, Jejurikar worked with leading companies such as Voltas and Marico, building a solid foundation in sales, marketing, and general management. His diverse experience gives him a holistic view of the business, allowing him to lead with agility and foresight.
Leadership with Purpose
Jejurikar is widely recognized for his customer-centric approach, emphasis on innovation, and commitment to sustainability. He champions digital transformation and future-ready mobility solutions, aiming to make Mahindra not just a market leader, but also a brand that resonates with next-generation consumers.
Under his guidance, Mahindra has expanded its global footprint, enhanced its research and development capabilities, and accelerated its EV strategy with initiatives like the Born Electric Vision and partnerships with global technology leaders.
Conclusion
Rajesh Jejurikar’s visionary leadership is steering Mahindra & Mahindra towards a future defined by innovation, sustainability, and global relevance. As the Executive Director and CEO, his role is critical in transforming India’s mobility landscape while staying true to Mahindra’s core values of Rise, innovation, and inclusivity.
With his deep industry knowledge and unwavering focus, Rajesh Jejurikar continues to inspire the Indian business ecosystem and set new benchmarks in the automotive and agricultural machinery sectors.
