Success India Magazine Team
Directors/Owners: R.Y. Somasundaram & Rukmani Somasundaram
Organization: RSB® Wedding Caterers (ISO 9001:2015 certified)
Address: 2/854, Kulakkarai Street, Madipakkam, Chennai 600091
Website: www.rsbwc.in
Turnover & Capital:
- Turnover: ₹0.95 Crores
- Capital Invested: ₹5 Lakhs
Ages:
- Current Age: 50
- Age Started Business: 33
About Us
Rukmani Somasundaram (B.Com., MBA):
An astute professional with a decade of experience in the software services and product industry, specializing in administration and software quality control.
R.Y. Somasundaram (BBM., MBA., MA., M.Phil., MBA (P)., PGDPM, FUWAI., MIMA.):
A perceptive professional with 15 years of experience in the software services and product industry, managing finance, accounts, and MIS activities. He has extensive experience in financial planning and reporting, coupled with 17 years of involvement in the family catering business.
Our journey into the catering business is deeply rooted in our family legacy. Our great-grandfathers were culinary maestros, known for their exceptional ability to add unique flavors to their dishes. Their reputation was so stellar that they were often invited by leading celebrities and Carnatic musicians to cater to their family weddings and functions. Growing up, we spent our spare time assisting them, absorbing their expertise and passion for the culinary arts. This rich heritage and innate flair for cooking inspired us to venture into the catering industry full-fledged. Today, we professionally manage RSB® Wedding Caterers, an MSME startup, with a proven clientele base and robust financial records.
Business Overview
Inception Date: 14th April 2017
Present Status:
With our unwavering commitment to quality and service, RSB® Wedding Caterers has become one of the leading wedding caterers in Chennai. Our reputation for excellence has enabled us to expand our services to other locations as well. We have well-tested and deliverable plans that have helped elevate our business to new heights.
Market & Societal Impact:
In the market, we have carved a niche for ourselves by staying ahead of the competition through innovation and creativity. Societally, we provide end-to-end committed service, ensuring that every customer experience is a feather in our cap.
Business Activities:
RSB® Wedding Caterers offers elegant, one-stop premium solutions for Indian weddings, assisting couples and their families in efficiently managing everything leading up to their big day.
Problem Solved:
We are renowned for organizing artistic, classy, well-designed, and practical events. We cater to traditional and specialized 100% vegetarian Indian weddings, providing customers with value for their hard-earned money.
USP:
Our commitment to delivering budget-friendly, dedicated, and innovative weddings and corporate events is our unique selling proposition. We take customers from concept to completion, ensuring a seamless and memorable experience.
Future Prospects:
We are proactively focusing on future plans and growth strategies, aiming to expand our horizons by tapping into markets across the country.
Inspiration and Motivation
The sentimental and sensitive nature of the wedding catering business inspired us to start our venture. This niche quality encouraged us to create a startup targeting flawless weddings. Our great-grandfathers, with their exceptional culinary skills and experience, are our all-time inspiration, role models, and professional idols.
Challenges and Learning
In today’s market, customers are flooded with options, making it challenging to get noticed. We realized that consumers prefer tailor-made products and services that cater specifically to them. Understanding this need, we provide 100% customized solutions, ensuring each customer feels special and valued.
Starting this business required intrinsic qualities such as ethics, service, politeness, sustainability, transparency, and traditional values. Leveraging these qualities paved the way for our success. Most of our business comes through references, with our existing clientele serving as our brand ambassadors.
Entrepreneurial Qualities
Our success as entrepreneurs is attributed to several key qualities:
- Adaptability: Being flexible and open to change.
- Curiosity: Constantly seeking new knowledge and ideas.
- Determination: Persistently pursuing our goals.
- Innovative Thinking: Bringing fresh and creative ideas to the table.
- Persistence: Continuously striving despite challenges.
- Risk Tolerance: Being willing to take calculated risks.
- Self-Awareness: Understanding our strengths and weaknesses.
Key Learnings
- Build a Good Team: Surround yourself with capable and dedicated individuals.
- Commitment Pays: Dedication to your work leads to success.
- Customer is the Boss: Prioritize customer satisfaction.
- Listen Before You Speak: Understand clients’ needs before offering solutions.
Advice to Aspiring Entrepreneurs
For anyone starting up or budding entrepreneurs, our advice is to focus on building strong relationships with your customers, stay committed to your values, and continuously innovate. Be adaptable, listen to your customers, and create solutions that cater specifically to their needs.
Awards and Recognition
| Award | Awarded By |
|---|---|
| நளபாக அரசு (Title) | SRI KALA PEEDAM, Chennai |
| Most Promising Wedding Caterers & Allied Wedding Services Provider in South India (Asia Quality & Entrepreneurship Awards) | Xel Research |
| Award of Honor | SULEKHA |
| India Business Award 2024 (RSB Marriage Planners) | blinkwink.in |
